No theory here. This is the list of checkable things that decide whether an AI engine can read, understand, and cite your agent website.
Access
- Your
robots.txtallows GPTBot, ClaudeBot, PerplexityBot, and Google-Extended. - Your pages render their content without requiring JavaScript, so a crawler sees real text.
- Your site loads reasonably fast and works on mobile.
Meaning
- Valid
RealEstateAgentandLocalBusinessschema, filled in, not generic. sameAslinks pointing at your real Zillow, brokerage, and LinkedIn profiles.- Clear statements of your service area and specialties in plain text on the page.
Answers
- Neighborhood and buyer or seller questions answered directly in the first 40 to 60 words.
- Honest FAQs about fees, process, and timelines.
- No critical information locked inside images or PDFs where crawlers cannot read it.
Trust
- Consistent name, brokerage, phone, and address across your site and every profile.
- Genuine reviews on Google and Zillow, kept current.
- A real About page with credentials, not just a headshot and a slogan.
You can work through this by hand. The honest limit: the trust items depend on
off-site work and real reviews that no tool can fabricate for you.
Let the audit do the counting
GeoRoar's free audit runs this whole checklist automatically against your URL and returns a score plus the exact items you pass and fail in about 30 seconds, no sign-up. Run it, then fix the misses yourself or have the Fix Pack generate them.
What's your score?
Here's a sample GeoRoar scorecard. Yours takes about 30 seconds.
79
GEO score / 100
Grade C
This is a sample. Your real scorecard is free, no sign-up.
Run your free GEO audit
Geo