The GeoRoar Blog
Practical, honest guides to getting your business cited by AI search engines like ChatGPT, Perplexity, and Google's AI, whatever you do.
White label GEO audit: what agencies can sell and what clients will pay for
A white label GEO audit only sells if it ends in fixes. What to include, what agencies charge, and where a free tool fits.
AI citation share: how to measure your share of answer
Share of answer is a ratio you can calculate yourself, but identical AI prompts almost never return the same brand list twice. How to measure it honestly.
Is SEO dead with AI search? What the data says
Pew found clicks drop from 15% to 8% when an AI summary appears, and Ahrefs says most AI Overview citations no longer come from the top 10.
How to show up in AI search results: what to fix first
Only about 12% of links cited by ChatGPT, Gemini, and Copilot rank in Google's top 10. Five fixes that decide whether you show up.
Free AI visibility checker: what Ahrefs' tool shows and what it can't
The Ahrefs free checker shows whether AI says your name, capped at the top 5 per section. Here is what it skips and what to check next.
AthenaHQ alternative: what it costs and what it does not fix
AthenaHQ starts free but Starter is $295 a month. What a credit buys, what it does not fix, and when an audit-and-fix tool fits better.
GEO for law firms: how to get recommended when clients ask ChatGPT for a lawyer
One 2026 survey says 41.9% of consumers would use ChatGPT to research an attorney. What the data shows, what it does not, and what a firm should fix first.
HubSpot AEO Grader alternative: a score vs. the fix files
HubSpot AEO Grader tells you how AI talks about your brand. It does not check your site or hand you fixes. Here is what it covers and what to use next.
Google Ask Maps optimization: what local businesses can actually do
Google has not said how Ask Maps picks businesses. Here is what is documented and the fixes that pay off either way.
How to show up in ChatGPT local recommendations
Business websites supply 42% of the sources AI cites for local searches, and ChatGPT barely uses Google Business Profile. Here is what a local business should fix first.
How to check your Copilot citations in Bing Webmaster Tools
Bing Webmaster Tools has a free AI Performance report that shows when Copilot cites your pages. Here is how to open it, what the numbers mean, and what it cannot tell you.
Can AI crawlers read your website? A 5-minute check
AI crawlers do not run JavaScript, and some firewalls block them by default. Here is a 5-minute check for what GPTBot actually sees on your site.
How to optimize for query fan-out (without writing 20 pages)
One AI prompt becomes many background searches. Here is how to find the sub-questions your page should answer, and what the evidence says.
AI mention vs citation: what is the difference?
A mention names your brand. A citation links to your site. Studies say the two overlap far less than you would expect, and each needs a different fix.
Yelp reviews in ChatGPT: what a dental practice should fix first
Yelp is licensing its reviews and ratings to OpenAI. Here is what that means for a local practice, what is still unclear, and the order to fix things in.
How to see AI Overviews and AI Mode impressions in Search Console
Google now reports AI impressions for every site, but not clicks. Here is where to find the report, what it leaves out, and the free Bing companion.
Looking for a Goodie AI alternative? Here's the honest breakdown
Goodie AI is an enterprise AEO platform used by brands like Unilever and SteelSeries, starting at $399 per user per month. Here's what it does, where it stops short, and what to use instead.
Looking for a Bluefish AI alternative? Here's the honest breakdown
Bluefish AI is an enterprise AI marketing platform with no public pricing and a new AI Accuracy product launched in May 2026. Here's what it does, where it stops short, and what to use instead.
GEO for dentists: how to show up when patients ask AI for a recommendation
45% of consumers now ask an AI tool for a local business recommendation, up from 6% a year ago, and ChatGPT leads the way. Here's what a dental practice website actually needs to be the answer.
Why is my organic traffic dropping? The honest 2026 answer
A 2026 study of 19 major publishers found Google search referral traffic down a median of 10% year over year, even on pages that kept their ranking. Here's why, and what's actually fixable.
Looking for a Scrunch AI alternative? Here's the honest breakdown
Scrunch AI tracks AI search visibility starting at $250 a month, and Sitecore just bought it for a reported $225 million. Here's what it does well, where it stops short, and what to use instead if you need fixes rather than a dashboard.
Looking for an Otterly.ai alternative? Here's the honest breakdown
Otterly tracks AI search visibility starting at $29 a month. Here's what it does well, where it stops short, and what to use instead if you need fixes rather than a dashboard.
Best GEO tools in 2026: an honest buyer's guide
Otterly, Peec, Profound, Scrunch, Bluefish AI, and Goodie compared on price and purpose. None of them fix your site. Here's what does.
Does Chrome's Lighthouse check your llms.txt now? The honest answer
Chrome's Lighthouse added an Agentic Browsing category in May 2026 that checks for an llms.txt file. Here's what it actually tests, and why Google still says the file won't help you rank.
Robots.txt for AI crawlers: how to allow GPTBot and ClaudeBot
What each AI crawler actually does, the rules that let the right ones in, and a Cloudflare default change landing September 15 that can override your file.
GEO vs AEO vs LLMO vs AIO: is there actually a difference?
Four acronyms, one job. Here's what each term actually claims to mean, and why Google's own 2026 guidance says the distinction barely matters.
llms-full.txt vs. llms.txt: what's the difference and do you need both?
One's a table of contents, the other's your whole site in a single file. 2026 adoption data shows who's actually publishing each and whether either one gets read.
Looking for a Profound alternative? Here's the honest breakdown
Profound's self-serve plans run $99 to $399 a month and its enterprise tier climbs into the thousands. Here's what it actually does, where it stops short, and when a fix-first tool is the better buy.
GEO audit tool vs. monitoring tool: what's the actual difference?
Profound, Peec, and Otterly track how often AI mentions your brand. None of them fix your site. Here's the real split between the two categories and which one to buy first.
How to add an llms.txt file to your website
The exact format, file location, and link syntax for a valid llms.txt file, plus what the adoption data says about whether it moves your AI citations at all.
How to write content that AI will quote
A Princeton study found statistics, quotes, and citations lift AI visibility 30 to 40%. Here's the structure, length, and placement that actually gets a paragraph pulled into an answer.
Is your marketing agency behind on AI search?
Six questions to ask the people you pay, the red flags to watch for, and what a good answer sounds like. Because ranking and getting cited by AI are now two different jobs.
SEO vs AEO: why ranking on Google no longer gets you found
The overlap between top Google rankings and AI-cited sources has collapsed from about 76% to under 40%. Here's what AEO is, why it's a different job, and what to do.
The zero-click era: what 60% no-click searches mean for your business
Six in ten Google searches now end without a click. Here's why it's happening, what it changes for a small business, and how to stay found when AI answers the question.
How do AI search engines choose which sources to cite?
ChatGPT leans on Wikipedia, Perplexity leans on Reddit, and only about 12% of AI citations overlap with Google's top 10. Here's what the research says actually drives the pick.
How to appear in Google AI Overviews
AI Overviews now show up on nearly half of Google searches, and ranking #1 barely predicts who gets cited. Here's what Google's own guidance and the citation data actually say.
Does structured data help with AI search? What the data actually shows
A 1,885-page controlled study found adding schema barely moved AI citations. Here's what the research actually shows, and what to prioritize instead.
How to optimize your website for Perplexity AI
Perplexity isn't ChatGPT with a different logo. Crawler rules, citation sources, and even structured data behave differently, here's what actually moves the needle.
Why isn't my site showing up in ChatGPT?
Three checkable reasons ChatGPT skips a business: crawler access, unquotable content, and unclear identity, with real data on what blocking GPTBot actually costs you.
How to get cited by ChatGPT
The crawler settings, page structure, and content changes that actually move the needle, backed by a Princeton study and OpenAI's own crawler docs.
Do you need an llms.txt file? The honest 2026 answer
Google says it doesn't move AI Overviews. Anthropic, OpenAI, and Chrome's Lighthouse use it for agents anyway. Here's what to fix first.
What is GEO? The plain-English guide for any business
AI engines answer instead of ranking. Here's how being cited actually works, and what any business can do about it, including the local shops everyone else ignores.
Geo